Perplexed, flummoxed, dumbfounded or any number of big fancy words can only describe my thoughts right about now after catching up on some reading about Alton Brown on the Internet. Apparently a blogger called AB out for the use of bluefin tuna on recent episode of ICA. So I read the post, thought the guy was missing a lot information because I couldn’t remember bluefin tuna being on ICA for a long time. It is a known fact that challenging chefs bring their pantry items to the battle; therefore, it wasn't something AB could have stopped anyway. Plus I have noticed a push toward sustainable seafood and local ingredients and produce in more recent episodes. I moved on figuring it would kinda be like the whole thing on salt, only with fish. A blow up, but nothing drastic.
Well, seems another
website wrote of the first blogger’s post and AB’s apparent immediate reaction to being called out over the issue.
Insert a deep sigh and why I’m confused here.
Again, it seems Alton is going against the reason he gave me for not wanting to stop by and see this site or give me an interview. He said he didn’t read things about himself online. Ok, so either he has chucked this policy for something new, remember he reads another site that makes fun of him and his Food Network colleagues, or someone isn’t playing straight.
If this anonymous poster was, in deed, AB and he is now reading, commenting and/or emailing bloggers about their sites, so why am I still waiting to hear one word on how I’m doing? Oh waiting on that interview thing too. This after I personally asked Alton to take a look at the site and see if he liked it or thought it was hideous. When I asked if he would make an exception to his rule for my site, saying since it is a site about you and for your fans please come see it, he countered with, “Not even for you.” He seemed adamant about this stance too.
That’s why it perplexes me to now find him deeply engaged with this blogger over the issue on the heels of the whole thing about enjoying “satire” of another site. If he has changed his stance on reading things about himself online, I suppose this site isn’t what he wants to read or comment on or interview with because I’m not making fun of him nor am I lamenting anything he does... wait I am NOW!
The blog,
Passionate Foodie, had several comments from “Anonymous.” Said Anonymous claimed to be AB. The comment that started it:
Anonymous said...
Dear Passionate Foodie,
You called me out, now here I am. Concerning the tuna used in the Uni battle you referenced, you should consider that the challenging chefs bring many ingredients of their own and some of them hit the counter without our prior knowledge. I was surprised and none-too happy to see that piece of contraband hit the counter but since the chef wasn't specifically informed that he could not bring that ingredient into the kitchen I didn't think it right to castigate him for doing so. Moving forward I have requested that the producers of the show forbid the use of blue fin just as they've disallowed foie gras and foreign caviars. Furthermore, if bluefin does come out during a battle I'm going to rip the offending chef a suitable new orifice for being a culinary barbarian. They may be able to cut that out of the show but I'll do it anyway.
In closing, I'd like to point out that you can courteously invite someone to reply to a query without making accusations of greed over integrity. Implying that I would set my standards aside for monetary gain is rude, undeserved, inflammatory, and journalistically unprofessional. If we ever have a chance to meet in person, perhaps we will discuss this further.
Sincerely,
Alton Brown
July 12, 2010 8:07 AM
Anonymous said...
But "rude, undeserved, inflammatory, and journalistically unprofessional" is what the blogosphere's all about!
July 12, 2010 9:56 AM
If this is really Alton commenting then I want to debate him on the finer points of blogging and ask why such a disdain for the medium when you had a blog at one time? What happened to make you despise the medium so?
First of all, I started out not a fan of blogs. I thought they were all some self absorbed way for people to write diatribes and feel better about themselves while knocking down others. As a trained journalist, the lack of a traditional gatekeeper did trouble me because anyone with a computer, opposable thumbs and half a brain could post anything, nothing could stop them and they didn’t have to answer for anything written. Back then, the Canons of Journalism, the journalist’s Code of Ethics had no place in the wilds of the blogosphere.
However, a few years ago the tide shifted. Legitimate news outlets embraced the medium. Blogging is now just as much apart of mainstream news reporting as anything else. Take a look at major daily newspapers, major broadcast news outlets and there are blogs written by professional journalists. It is one of the fastest methods to report on breaking news or just getting a message out to a world of people. Blogging is not always all about being self important, unprofessional and inflammatory just as not all food shows are about showing an impossible to recreate recipe or shoving food in one’s greasy face.
There are many more of us bloggers who do this for the right reasons; for our passions, concerns and the need to communicate with others. Blogging has opened the door to many people without media connections to champion causes, raise awareness and sing the praises of people, places and things we hold dear. Yes, there are those who still pollute cyberspace with self absorbed, petty, hateful things on blogs, but even Alton can’t argue the mainstream media doesn’t contain this as well in addition to making a lot of money from programming featuring that very behavior.
What truly makes me sad here, is that he seemly only to respond to negativity. This site is to share with other about the wonderful things Alton teaches his viewers and that his applications do produce some good eats. Also, I wanted to help fans find a place online to get information since Alton’s own site is usually lacking in the update department. I want to celebrate the good in what he does for me and countless other fans.
Instead of playing a schoolyard game of call him out, I humbly invite Alton, if he’s out there lurking on the site, to give some equal time to this site. If you have changed your mind about reading things online about yourself and you’re reading here as a luker, drop a little note via
email, make a comment on the site, it won’t harm you in the least. In fact, it would go a long way toward some good PR, you know the kind you can’t buy, and make one of your biggest and most loyal fans one of happiest people around.
Or if you wish to debate why you feel the need to stereotype bloggers as lacking integrity and journalistic ethics, drop me some thoughts on it... after all, I do have a degree in mass communications and know a tad bit about the subject too, we might have a great spirited discussion over it!
The email lines are open, Alton :) just click here:
lisa@allaboutalton.com. Hope to hear from you.